In the midst of the holiday season, it’s important to take a look at our consumer habits. We are all guilty of purchasing that last minute present on Amazon. Gift wrapping, 2-day shipping, and payment info already complete? Done and done. That said, I would encourage everyone to try and support the little guys, when time allows. Here are some reasons why you can feel good about purchasing from a small business.
1. They are the backbone of the economy
Small businesses play a fundamental role in local economies. They provide jobs, stimulate the local economy, and shape the culture of towns and cities. From the local corner store to the solo entrepreneur, the impact of small businesses is massive and their survival is integral to the health and identity of small and large communities alike.
2. They create jobs and help boost local economies
Small businesses create jobs that provide employment opportunities, including jobs with competitive wages, job with potential for career development and growth, and jobs with flexible working arrangements. In turn, supporting local businesses helps to support the local economy; stimulating economic growth, creating jobs for skilled workers, improving infrastructure and services in the area, and providing customers with a sense of connection to other members of the community.
3. They offer unique products and services
Small businesses offer unique products and services that can’t be found in larger chain stores. From specialty items to one-of-a-kind handmade pieces, small businesses provide unique offerings that encourage customers to come back for more. Customers also benefit from personalized customer service in smaller establishments, with individualized attention given to every shopper. For those looking for something truly special, small businesses are the go-to place!
4. They’re worth your support!
Take a moment to consider the small businesses near you. While large, commercialized stores (like Amazon) are certainly convenient, small businesses are worth your support. Furthermore, getting to know the owners and employees of small businesses on a personal level is incredibly enriching and rewarding. All in all, supporting local small businesses is just the right thing to do; not only will it benefit those businesses directly, but also your surrounding community at large!